Acerca de Karen Wazen
Karen Wazen es una marca de gafas fundada por la emprendedora e influencer libanesa Karen Wazen Bakhazi. Aprovechando su gran número de seguidores y su ojo para el estilo, lanzó una firma de gafas de venta directa al consumidor que ofrece gafas de sol y monturas ópticas a la moda y fáciles de llevar a un precio de lujo asequible. La marca conectó rápidamente con un público regional e internacional en busca de diseños modernos y favorecedores.
Since its launch, the brand has grown well beyond its original women’s sunglasses, expanding into optical eyewear, a men’s collection and jewellery. It has been embraced across the Middle East and picked up by international customers and celebrities, positioning Karen Wazen as one of the most successful Lebanese-founded lifestyle brands to emerge from the influencer generation.
Por qué Karen Wazen es importante
Karen Wazen matters because it demonstrates how a Lebanese founder can build a modern, digitally native lifestyle brand with genuine staying power. Beginning with stylish sunglasses and expanding into optical, men’s and jewellery lines, the brand has achieved wide regional and international reach. It is a leading example of contemporary Lebanese entrepreneurship in eyewear.