Joud Al Rif was started by Salma Fares, a Lebanese physiotherapist whose own life with psoriatic arthritis pushed her toward a more holistic view of care and comfort. That background shows in the range. Its signature items are hand-poured massage candles, which melt into a warm oil for the skin, offered in blends such as Elixir and Classic. Around them sit body butters, creams, scrubs, peelings and bath salts, a tanning oil, a facial toner, lip balms and scrubs, and a hair serum for frizz and shine. Everything is made by hand in Lebanon by a team of women, and the brand works from Antelias. It supplies spas and clinics around the country and offers private label production in both small and large quantities, so it is as much a supplier for wellness businesses as a shop for individuals.
Joud Al Rif at a glance
- Founded by physiotherapist Salma Fares
- Products handmade in Lebanon by women
- Known for hand-poured massage candles
- Supplies spas and clinics across Lebanon
- Offers private label production
Who is behind Joud Al Rif
- Salma Fares (Founder). Source: shop.wakilni.com