Freez Mix is a sparkling fruit soft drink made by the Kassatly family, the Lebanese group behind Kassatly Chtaura. It began in the early 2000s as Freez, a non-alcoholic version of the company's vodka-based BUZZ, and was relaunched as Freez Mix around 2016 with colored glass bottles, an easy-open ring pull and new flavor pairings. The range now includes Lemon & Mint, Pomegranate, Lychee, Kiwi & Lime, Tamarind, Mango & Peach, Pineapple & Coconut and Apple & Grape, among others. Kassatly Chtaura was founded in 1974 by Akram Kassatly, whose first product was a bottled jallab. The group produces in Lebanon for the Middle East and Africa, and since 2024 a plant in Ypsonas, Cyprus handles most Freez Mix bottling for Europe and the Americas. The drink is reported to sell in more than 40 countries.
Freez Mix at a glance
- First launched as Freez in the early 2000s
- Relaunched as Freez Mix around 2016 in colored glass bottles
- Made by the family behind Kassatly Chtaura (founded 1974)
- Cyprus plant opened in 2024 for European exports
Who is behind Freez Mix
- Akram Kassatly (Founder of Kassatly Chtaura, the company behind Freez). Source: kassatly.net